**Purpose** Google Tag Manager enables us to manage programs such as cookies that run on our platforms. Without this technology some our platform functionalities wouldn't run properly anymore. **Reasons of usage** * Script enablement

Cloudflare is a global network designed to make everything you connect to the Internet secure, private, fast, and reliable.

Chat system

**Purpose** These technologies enable us to identify from which third party platform, medium, or advertising campaign you came to visit us in a given period. This enables us to attribute your actions with our marketing activities on other partner platforms enabling us to better steer our campaigns and see how efficient they are. **Reasons of usage** * Analytics **Data Collected** * Marketing Information (e.g. Ad Click ID)

**Purpose** Our A/B cookies allow us to show you and other users different versions of our websites. These versions will have minor differences between them, for example different font sizes or colour combinations, and enable us to measure which version users like best. **Reasons of usage** *Analytics **Data Collected** * Cookie Data (e.g. Session ID) * Behavioral Data (e.g. Browsing Behavior) * Results (e.g. A/B Test Information) * Time information (e.g. event time) * Shop Information (e.g. country) * Page Information (e.g Page Type) * Purchase Information (e.g. Basket Value)

**Purpose** Google's marketing services are used to show you relevant advertisement on Google and through Google's advertising network. We use this technology to enable to us to effectively reach you and others similar to you as well as monitor the effectiveness of our ads. To enable this we share data with Google such as what products you might be interested in or device identifiers to attribute certain actions that you made on our platform with advertising done on Google and through the network. This provider is located in a country outside of the EEA that does not offer a similar level of data protection. As such you might not enjoy similar rights with regards to your data as you are used to in the EEA. **Reasons of usage** * Marketing * International Data Transfer **Data Collected** * Time Information (e.g. Event Time) * Shop Information (e.g. Country) * Page Information (e.g. Page Type) * Product Information (e.g. Digital Barcode) * Browser Information (e.g. Browser Version) * Device Information (e.g. Advertising ID) * Purchase Information (e.g. Basket Value) * Personal Data (e.g. IP Address, E-mail Address) * Behavioral Data (e.g. Browsing Behavior)